Holograph DXP / DAM
Overview
Tasked with reimagining Holograph Digital Experience Platform (DXP), comprising a suite of tools such as Page Editor, Content Manager, and Form Builder. The brief was to think of this as a DAM, in which types of content were manageable assets.
My Role
This involved a complete visual language redesign, coupled with the creation of a fresh, user-centric interface (UI) and an optimized user experience. The goal was to provide a seamless, efficient, and intuitive platform that streamlines digital content management and enhances user engagement, successfully driving the digital transformation efforts of our clients.